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Added on the 21/05/2018 15:54:54 - Copyright : Wochit
A car arrived on the market in 1972 that signalled a turning point in the world of mobility. It was the SEAT 127. With more than 1.3 million units sold, it became the brand’s all-time best-seller until the arrival of the SEAT Ibiza, which, after five generations, still holds the title with more than 6 million units sold. Today, a half century after the launch of the 127, these two vehicles, benchmarks in their respective eras in terms of technology, design and safety, hit the road together for the first time.
Italdesign officially launches the year celebrating the fiftieth anniversary since its foundation. The brainchild of Giorgetto Giugiaro and Aldo Mantovani was formed in Turin in 1968 as a Design, Engineering and Prototyping service company for the automotive world. During this half-century Italdesign has always been one step ahead of market changes and has continued to invest in R&D, technologies, infrastructures and, above all, in people, maintaining its role as a major player in the mobility world.
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