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Added on the 19/02/2021 07:25:23 - Copyright : Auto Moto EN
CUPRA continues to move forward in its goal to create a universe of experiences around the car. After announcing their partnership at the CUPRA Anniversary digital event last February, the unconventional challenger brand and De Antonio Yachts present their first collaboration to the world. The two brands have worked together on the design of the De Antonio Yachts D28 Formentor, a high-performance yacht inspired by the first model uniquely designed and developed for the automotive brand, the CUPRA Formentor. This showboat is a unique design exercise that will lay the groundwork for the launch of a special limited edition of the D28 in the iconic CUPRA colours and finishes that will go on sale at the end of 2021.
Greenland is one of the most extreme places on the planet. It’s also where renowned photojournalist Paolo Pellegrin embarked on a journey in the CUPRA Formentor e-HYBRID, to photograph the car’s interaction with the landscapes. This is #DriveTheChange, in collaboration with the Magnum Photos agency to raise awareness about the importance of preserving nature.-72ºN 40ºW. Greenland is an island of intense contrasts. With almost 80% of its surface covered by ice, and a maximum temperature of 10 ºC, only some of its coastline reveals its rocky essence and the immensity of the tundra. CUPRA and Pellegrin chose this setting to highlight the impact of climate change.
For Marc ter Stegen, starting a good day begins with a good cup of self-made coffee. “At least I try,” he says with a smile. The FC Barcelona goalkeeper does his best to stick to his daily routines when he doesn’t have to travel to play a match: breakfast, training, spending time with his family. But on this occasion, there’s something new in his daily routine, as for the first time he drives to training in his new car, the CUPRA Formentor e-HYBRID.
"The high-quality cabin provides a sense of modernity and sportiness with a unique take on the feel of the CUPRA brand.Once inside high-quality materials, with brushed dark aluminium and copper accents make the cabin feel modern and contemporary, while cocooning the occupants.As the driver takes hold of the new CUPRA steering wheel, another indicator of the spirit of the CUPRA Formentor, housing the engine start and CUPRA mode select button, they will instantly understand they are taking control of a different type of vehicle.And, unlike other models in the range, the Digital Cockpit data is focused on the vehicle’s electrified powertrain, from the electric-only range remaining to the mode of power deliver.The centrepiece of the interior is the 12” infotainment touchscreen which provides the functionality and connectivity to all occupants and reduces button count. The simplicity and elegance of the interior is achieved in part thanks to the inclusion of the shift-by-wire DSG transmission technology, which helps declutter the interior, creating greater space."
The high-quality cabin provides a sense of modernity and sportiness with a unique take on the feel of the CUPRA brand.Once inside high-quality materials, with brushed dark aluminium and copper accents make the cabin feel modern and contemporary, while cocooning the occupants.As the driver takes hold of the new CUPRA steering wheel, another indicator of the spirit of the CUPRA Formentor, housing the engine start and CUPRA mode select button, they will instantly understand they are taking control of a different type of vehicle.And, unlike other models in the range, the Digital Cockpit data is focused on the vehicle’s electrified powertrain, from the electric-only range remaining to the mode of power deliver.The centrepiece of the interior is the 12” infotainment touchscreen which provides the functionality and connectivity to all occupants and reduces button count. The simplicity and elegance of the interior is achieved in part thanks to the inclusion of the shift-by-wire DSG transmission technology, which helps declutter the interior, creating greater space.
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