Description
Added on the 02/02/2022 07:26:30 - Copyright : Auto Moto EN
The rules of success have changed. It’s no longer just about getting ahead or the constant grind. It’s about prioritizing what truly matters, cutting out distractions and working hard for what fulfills you. The NX marketing campaign, called “Hustle for What Matters,” is designed to reach those with great ambition who are carving their own paths. It leans heavily into the digital and streaming space in an effort to connect with this busy audience where they are most likely to engage.With the all-new 2022 NX, Lexus has created a next-generation crossover that prioritizes what matters most to drivers. The NX ushers in the next chapter of design, innovation and performance for the brand. It offers a powertrain to fit every lifestyle and driving preference, including our new plug-in electric vehicle, the NX 450h+. The NX marks the debut of the all-new Lexus Interface multimedia system with available 14-inch touchscreen – designed for seamless connectivity and personalization.
The rules of success have changed. It’s no longer just about getting ahead or the constant grind. It’s about prioritizing what truly matters, cutting out distractions and working hard for what fulfills you. The NX marketing campaign, called “Hustle for What Matters,” is designed to reach those with great ambition who are carving their own paths. It leans heavily into the digital and streaming space in an effort to connect with this busy audience where they are most likely to engage.With the all-new 2022 NX, Lexus has created a next-generation crossover that prioritizes what matters most to drivers. The NX ushers in the next chapter of design, innovation and performance for the brand. It offers a powertrain to fit every lifestyle and driving preference, including our new plug-in electric vehicle, the NX 450h+. The NX marks the debut of the all-new Lexus Interface multimedia system with available 14-inch touchscreen – designed for seamless connectivity and personalization.
Lexus NX @ Milano Monza Open-Air Motor Show 2022
With the Lexus NX, drivers are on the safe side: Thanks to advanced assistance and safety systems, the premium SUV achieves five out of five possible stars, the best rating in the crash test of the independent testing organization Euro NCAP.The new edition of the successful model, which is available as a full hybrid NX 350h and for the first time as a plug-in hybrid NX 450h+, impresses in all four test areas. In addition to the exceptional vehicle rigidity, which contributes significantly to the high level of passive safety, the third generation of the standard Lexus Safety System + is responsible.Euro NCAP rates these assistance systems with an outstanding 91 percent – a top result. But the new Lexus NX also achieves an excellent 83 percent when it comes to protecting adult occupants, and even 87 percent when protecting children. There are also 83 percent for vulnerable road users.
With an extensive list of firsts, from the first plug-in hybrid electric vehicle (PHEV) in the Lexus lineup – the NX 450h+ – to the introduction of the all-new Lexus Interface multimedia system, the 2022 Lexus NX sets the stage for the next chapter of the Lexus brand.The Next Chapter for Lexus is centered around four pillars: Design, Lexus Driving Signature, Electrification and Advanced Technology. The all-new NX plays a key role in leading the brand forward on all of these dimensions.The NX has been redesigned from the inside out. Every exterior surface has been reimagined. The signature spindle grille has been refined in the front. And, perhaps the most notable expression of future Lexus design is the elegant new block LEXUS rear badging and full-width tail lamp.Lexus Driving Signature results from an entirely new approach to vehicle development. This ensures a uniquely Lexus experience where each vehicle exhibits a direct, linear driving feel that is consistent across the lineup.
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