Description
Added on the 21/10/2020 07:44:53 - Copyright : Auto Moto EN
In 2009, Rolls-Royce announced a new addition to its portfolio that offered something entirely different to its flagship Phantom. This product resonated with a new group of men and women who responded to the marque’s relentless pursuit of perfection in design, engineering and craftsmanship, but sought a more modest and minimalist expression of Rolls-Royce. The execution of the first Goodwood Ghost, and its laser focus on meeting the demands of its clients, was an unmitigated success, and over the course of its ten-year lifecycle, this transformative motor car became the most successful product in the company’s 116-year history. Ghost’s formidable success was vital in enabling the brand to scale up production, invest in its capabilities and establish Rolls-Royce as the truly global brand it is today.Additionally, Ghost’s decade-long market presence enabled the marque’s Luxury Intelligence Specialists to gather vital information about developing behaviours in how Ghost clients use their motor car, how they commission it and how they perceive Rolls-Royce. These highly successful and diverse entrepreneurs and founders, who selected this product to celebrate their ongoing ascension, were citizens of the world – they had been educated abroad, they travelled extensively and experienced Rolls-Royce in many cultures.
The first Goodwood Ghost reflected a layer of clients who use their Rolls-Royce in a completely unique way. These men and women required a motor car able to offer an impeccable chauffeur-driven experience as well as a vibrant dynamic personality when they chose to drive it themselves.
2024 Rolls-Royce Black Badge Ghost Ékleipsis Preview
Rolls-Royce Motor Cars is delighted to present the Rolls-Royce Black Badge Ghost Ékleipsis Private Collection, inspired by the seldom-seen wonder of a solar eclipse. Harnessing the incredible forces of this celestial phenomenon, these exquisite commissions explore the captivating interplay of light and darkness, recreating the awe-inspiring moment when the Moon completely obscures the Sun.The mysterious, ethereal light cast by a total solar eclipse is captured in the Lyrical Copper exterior colour of the motor car. This stunning Bespoke finish incorporates powdered copper pigment, which appears darker until it catches the light when it produces a rich and dramatic iridescence. Mandarin adorns the inserts below the Pantheon Grille and brake callipers, recalling the intense pulses of sunlight witnessed as the eclipse progresses. The same Mandarin hue is used for the hand-painted coachline, which includes a delicate abstract representation of the transition from sunlight to darkness as the Moon approaches to cover the Sun.The Rolls-Royce Black Badge Ghost Ékleipsis features a fully Bespoke Starlight Headliner with a special animation that, like the eclipse that inspires it, gives those inside a true sense of awe and wonder. As the coach doors close and the engine is started, the ‘stars’ in the Starlight Headliner darken and a mesmerising sequence begins, replicating the totality of the solar eclipse, when the dark silhouette of the Moon completely obscures the bright light of the Sun.
Rolls-Royce Black Badge Ghost Preview Video