Description
Added on the 19/10/2021 12:43:31 - Copyright : Euronews EN
Google is buying a team of engineers from HTC’s smartphone division… for 1.1 billion dollars. Google isn’t buying a direct stake in HTC. It instead will have licensing rights to HTC’s intellectual property. The billion-dollar deal doesn’t mean the end of HTC’s smartphone business, but analysts predict its days are numbered. With 1.1 billion dollars in hand HTC is expected to concentrate on next generation tech, including developing its VR business. There’s also a high chance HTC will form closer ties with Google in the development of AR and VR applications.
We examine how virtual reality has evolved over time and will continue to grow as technology improves – from Jaron Lanier coining the term 'Virtual Reality' in 1987 to the introduction of Google Cardboard in 2014, which made VR accessible for the masses
It's been a dream of humans to fly through the sky at least since the time of Leonardo Da Vinci. Although we now have jetpacks and wingsuits, there wasn't a way for us to experience the sensation of flying between skyscrapers until now. This is Birdly, a virtual reality flying simulator that, unlike Red Bull, actually gives you wings. People were seen flapping virtual wings on Birdly at the 2017 SXSW festival on Wednesday. Birdly, the full-body virtual reality flying simulator, combines VR, music, and a wind generator to create the sensation of flying. Users flat their arms on the machine to flap wings in the simulation and generate lift. The idea for Birdly was conceived for a research project at the Zurich University of the Arts in 2013 and it was brought out onto the market in December 2015. How would you like to be free as a bird?
YouTubers live or die based on the interests of their audiences. The shift toward VR could potentially impact them even further. Relating that part of the problem with VR is technical, Youtuber Drift0r said, “My VR video underperformed. It was incredibly hard to film because it’s not forward-facing. It captures the entire room, everybody’s shoes, lights everything.” Drift0r says that phones are really the future when it comes to VR. “Mobile phones now have roughly the same power as an Xbox 360. Imagine two or three years from now, phones will only be faster with more resources toward gaming. There will be impressive mobile games, VR mobile games.”
The brand with the four rings has delivered. At the 2019 Consumer Electronics Show (CES), Audi announced it would transform its vehicles into an experience platform for virtual reality (VR). Selected models have been “holoride-ready” since the summer. Audi will return to CES Las Vegas to offer media professionals and trade show visitors current content and a new VR game through “experience rides”. Following the launch in Germany, the VR entertainment offering will become available in other European markets next year.Audi is the first car manufacturer in the world to bring virtual reality entertainment by holoride to series production. At CES 2023, visitors can experience rides in the rear of an Audi e-tron and e-tron Sportback. The Audi Hub at the Waldorf Astoria will be their starting point.Behind holoride is a new technology that adapts the virtual content to the car’s driving movements in real time. For example, if the vehicle takes a right turn, the spaceship in the virtual world will also fly to the right. If the car accelerates, the spaceship speeds up, meaning a ride in the car becomes a multimodal gaming event. An added bonus is that by synchronizing the user’s visual and felt experiences, holoride reduces the risk of motion sickness, which many passengers experience when watching movies or other dynamic content in a moving car.
One of the first vehicles to be so, the new Audi Q8 e-tron is holoride-capable thanks to the modular infotainment kit (MIB 3). Rear seat passengers can put on virtual-reality glasses (VR glasses) and immerse themselves in games, films, and presentations, making car rides a multimodal experience. The main attraction: virtual content adapts to the driving movements of the car in real time.
|
Support : Technical 
- Content 
- Editors 
