Description
Added on the 19/01/2022 06:34:30 - Copyright : Auto Moto EN
The rules of success have changed. It’s no longer just about getting ahead or the constant grind. It’s about prioritizing what truly matters, cutting out distractions and working hard for what fulfills you. The NX marketing campaign, called “Hustle for What Matters,” is designed to reach those with great ambition who are carving their own paths. It leans heavily into the digital and streaming space in an effort to connect with this busy audience where they are most likely to engage.With the all-new 2022 NX, Lexus has created a next-generation crossover that prioritizes what matters most to drivers. The NX ushers in the next chapter of design, innovation and performance for the brand. It offers a powertrain to fit every lifestyle and driving preference, including our new plug-in electric vehicle, the NX 450h+. The NX marks the debut of the all-new Lexus Interface multimedia system with available 14-inch touchscreen – designed for seamless connectivity and personalization.
The EQE features a sporty 'purpose design' with all the characteristic elements of Mercedes-EQ, one-bow lines and cab-forward design. Sensual Purity is reflected in generously modelled surfaces, reduced joints and seamless transitions (seamless design). The overhangs and the front end are kept short, the rear provides the dynamic accent with a sharp rear spoiler. Flush with the outer edge of the body, the 19- to 21‑inch wheels, together with a pronounced muscular shoulder section, give the EQE an athletic character.Compared to the luxury liner EQS, the EQE is even more streamlined, with a slightly shorter wheelbase, shorter overhangs and more recessed flanks - it carries the concept of the business saloon into the future.The sporty, low and slim front of the EQE forms a coupé-like silhouette with a bow (one bow) stretched tightly over the greenhouse. The A-pillar, which has been moved far forward, and the C-pillar at the rear create space for a generous passenger compartment. Unique in this segment is the cab-forward design: The overhangs and the front-end assembly are short, the rear forms a dynamic accent with a sharp rear spoiler. Flush with the outer edge of the body, wheels of around 725 mm in size on 19- to 21-inch rims, together with a muscular shoulder section, give the EQE an athletic character.
The rules of success have changed. It’s no longer just about getting ahead or the constant grind. It’s about prioritizing what truly matters, cutting out distractions and working hard for what fulfills you. The NX marketing campaign, called “Hustle for What Matters,” is designed to reach those with great ambition who are carving their own paths. It leans heavily into the digital and streaming space in an effort to connect with this busy audience where they are most likely to engage.With the all-new 2022 NX, Lexus has created a next-generation crossover that prioritizes what matters most to drivers. The NX ushers in the next chapter of design, innovation and performance for the brand. It offers a powertrain to fit every lifestyle and driving preference, including our new plug-in electric vehicle, the NX 450h+. The NX marks the debut of the all-new Lexus Interface multimedia system with available 14-inch touchscreen – designed for seamless connectivity and personalization.
Lexus has a proud history of pushing boundaries and challenging the status quo. Since its founding in 1989, Lexus has continued to pioneer and develop new products that have changed people's perceptions and reshaped the luxury vehicle market. Lexus has constantly evolved the concept of luxury, not only by creating desirable and exciting products, but also by redefining the entire ownership experience.The all-new LBX with hybrid powertrain (the vehicle is not yet available to order and is not yet homologated) is the smallest Lexus yet, but it lives up to its status as a pioneering model and marks a turning point for the brand in Europe.LBX (the vehicle is not yet available to order and is not yet homologated) stands for Lexus Breakthrough Crossover, a compact SUV that expands the brand's appeal into a new market segment. It embraces modern ideas in design and technology while retaining the signature Lexus qualities of luxurious craftsmanship and Omotenashi hospitality.It's a vehicle that's simple and casual, but one that doesn't compromise on quality and attention to detail: the essence of Lexus has been distilled into a smaller package.
The RX 500h Turbo combines elegance and power to maintain its leading position. Other electrified powertrains available are the RX 450h+, which incorporates Lexus' benchmark plug-in hybrid technology, and the RX 350h, which offers an efficient alternative to diesel or gasoline models.The new RX also incorporates a driver-focused “tazuna” cockpit, for more intuitive control of the vehicle, which in turn enhances the driving experience. Thanks to the new Lexus Link multimedia system, with the standard “Hey Lexus” on-board assistant, the 14-inch touchscreen and remote functions can be controlled via the Lexus Link app for smartphones.Drivers will also enjoy improved handling and response, thanks to the development of the GA-K platform, which offers excellent body rigidity and a low center of gravity. By optimizing SUV fundamentals such as inertia specifications, weight reduction and the engine, Lexus has created a more natural dialogue between vehicle and driver.